Your requirements

• Launch or reposition a therapeutical specializ ation.
• Understand prescription or self-prescription mechanisms.
• Improve communication with target groups of patients, doctors or chemists.
• Monitor patients.
• Qualify your prescribers.
• Assess the psychological impact of treatment.
• Assess the weight of your specialisation's reputation in a medical world.

Why us ?

A specialised department - MV2 Healthcare - with:

• Marketing skills.
• Analytical capabilities.
• Specific experience of the medical marketplace (ethics, OTC, doctors’ surgeries, hospitals, pharmacies, etc….), people and the world of therapy.
• Handling of large-scale complex dossiers.
• A dedicated medical phone research team.
• An experienced recruitment service make us able to put teams together for in-depth group meetings, face-to-face or phone interviews on subjects which are traditionally difficult (heavy patient pathology).

Levels of service

• Satisfaction scale
  • Products, services, consulting services : analysis of satisfaction/dissatisfaction factors among prescribers and users.
• Strategic research
  • Going to market research.
  • Value added services creative study research.
  • Image (BEAM©) and contact (ICOM©) research.
  • Customer loyalty and disloyalty research;
  • Perception of therapy specialies
  • Ethnographic observation.
  • Creative research into new products market expectation , services, galenics.
  • Packaging research.
  • Chemists: usage data and studies, expectations and attitudes (satisfaction, selection and advice process, ...).
  • Scale of awareness.
• International research
  • Market evaluation (state/private sector).
    Understanding of health use and practice.
    Comparative international trade offs.
• Ad hoc institutional or bid research.
• Ad hoc research and gathering of information for Scientific Societies.